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About Brand Name THE YARN’S STORY

DEFINED BY MATERIAL

A fashion collection is a curated group of clothing, footwear, and accessories designed around a central theme, concept, or inspiration, unified by shared colors, fabrics, silhouettes, and styles for a specific season (like Spring/Summer or Fall/Winter) to tell a cohesive story and predict trends. These collections often blend trendy, limited-edition pieces with timeless basics, creating a complete look that designers present to buyers and the public, often during Fashion Weeks.

A fashion collection is a curated group of clothing, footwear, and accessories designed around a central theme, concept, or inspiration, unified by shared colors, fabrics, silhouettes, and styles for a specific season (like Spring/Summer or Fall/Winter) to tell a cohesive story and predict trends. These collections often blend trendy, limited-edition pieces with timeless basics, creating a complete look that designers present to buyers and the public, often during Fashion Weeks.

THE
PASHMINA

From the region of Changthang, Ladakh.

The

Yak From Kashmir

From the Himalayan region, including areas near Kashmir like Ladakh, is a luxurious, sustainable fiber from the fine undercoat (khullu) of yaks.

Prized for its incredible warmth (warmer than Merino), softness (like cashmere), breathability, and natural odor resistance, used for premium clothing, blankets, and shawls.

Often in natural dark brown hues due to its eco-friendly harvesting by nomads.

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YAK

From the valley of Kashmir, Srinagar.

The

Pashmina from Ladakh

A luxurious, ultra-fine wool from the undercoat of the Changthangi goat, native to Ladakh’s high-altitude Changthang plateau.

Known for its incredible softness, warmth, and rarity, ethically collected by Changpa nomads during spring shedding, and historically woven into exquisite shawls in Kashmir, making it “soft gold” or “cashmere”.

It’s prized for its fine fiber diameter (around 12–13 μm), making it one of the world’s finest natural fibers, but challenging to spin.

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THE
SILK

From the silk city of Bihar, Bhagalpur.

The

COTTON FROM WEST BENGAL

Muslin cotton from Bengal is a legendary, incredibly fine, lightweight, and breathable cotton fabric.

Historically hand-woven in the Bengal region (especially Dhaka) from unique local cotton (phuti karpas) into sheer, soft textiles, known as "woven air" or "flowing water" for its delicacy.

Once prized globally and now seeing revival efforts.

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THE
MUSLIN COTTON

From the city of Kalna, WestBengal.

The

SILK FROM BIHAR

Primarily known as Bhagalpuri Silk or Tussar Silk, is famous for its unique, rich texture, natural deep golden sheen, durability, and eco-friendliness.

With Bhagalpur being the "Silk City" producing vibrant sarees, fabrics, and home decor using wild silkworms, making it a significant cultural and economic asset.

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